Details and examples
Description (beschreibung) - required
The description text for the article. Often used in the shop on the product detail page. HTML format is allowed here.
Examples
<p>
Diese auffällig gemusterte Sweatjacke von Desigual zeigt sich mit sportiven
Raglanärmeln und Kapuze mit Tunnelzug. Ärmelsaum und Saum sind elastisch
gestaltet.<br><br>
- modisch nach innen gezogenen Seitennähte<br>
- zwei Nahttaschen auf Hüfthöhe<br>
- Rückenteil modisch verlängert<br>
- Rückenlänge bei Gr. S (36): ca. 64 cm<br>
- unser Model trägt Größe S (36) bei einer Körpergröße von 176 cm<br><br>
Material: 51% Baumwolle, 45% Polyester, 4% Elasthan<br><br>
---Pflegehinweise---<br>
- Maschinenwäsche bei 30°, von links<br>
- nicht für den Trockner geeignet<br>
</p>Color (farbe) - required
The exact colour name of the item.
Examples
rot
grün
gelb
schwarz-rot-gold
Burnished RosèCategory (kategorie1) - required
Description of the article groups. Often used in the shop's navigation and as breadcrumbs. The full category path will work best.
Examples
Herren - Outdoor Bekleidung - Outdoorhosen - Hardshellhosen
Damen - Blusen & Tuniken
Women - Clothes - Skirts
Men - Clothes - Underwear & Nightwear - SleepwearBrand (marke) - required
Brand name or manufacturer of an item.
Examples
JP1880
HUGO BOSS
Betty Barclay
Jimmy Choo
GucciHeel height (absatzhöhe)
Heel height of shoes with unit of measurement.
Examples
5,5cm
Absatzhöhe in mm: 60Department (abteilung)
Classification of the assortments according to target groups. Often used in the shop's navigation.
Examples
DOB
HAKA
KIKO
BESPO
Damen
Herren
KinderSleeve length (aermellaenge)
Especially for upper garments, the length of the sleeves.
Examples
normal
extra-lange Ärmel
ärmellos
3/4 Arm
extra kurzer ArmSpecification (auspraegung)
Important information, especially for sports and outdoor activities, which helps to classify the article in the range.
For backpacks, for example, volume 30-55 litres, for ski poles the size information in units of measurement 160 to 175cm or for special versions left-handed.
Examples
30-55 Liter
Körpergröße 160 bis 175cm
Linkshänder
Rucksackmaße 40 cm x 28 cm x 18 cmRelated items (baukasten)
SKU for a direct link to 1:1 related items. For example for modular suits. On top you can provide a group.
Examples
123-456-789Assortment (bereich)
A shop may allocate products to different assortments.
Examples
Mode
Outdoor
Kosmetik
Trachten
Lifestyle
DIYAdditional description (beschreibung2)
Additional information about the product, technical description, short description or keywords.
Examples
Gewicht=200 g Gewogen=Gr. L/31 Material=100% Nylon (Ripstop) mit Gore-Tex-Membran (PTFE)Details (detail)
Any details of the article worth mentioning.
Examples
Reißverschluss seitlich am Saum
Brusttasche
Volants
Netzeinsatz
Kragen in KontrastfarbeEAN (ean)
Standardised unique material number according to European Article Number (EAN) or Unified Product Code (UPC).
Examples
5027793879236Features (eigenschaft)
Specially designed for sports and outdoor use notes on the field of application.
Examples
5 °C
Schlafsack geeignet für Temparaturbereich 1 °C bis -16 °CColour spectrum (farbspektrum)
The colour spectrum refers to the main colour in the product and allows product sets across different colours from the same spectrum. Often used as a search filter in the shop.
Examples
Schwarz Grau
Braun Beige
Rot
Blau
Gelb OrangeFilling quantity (fuellmenge)
Refers to the quantity of the item's contents, for example in the case of perfume.
Examples
200ml
0,5 Liter
3kg
150 StückMore features (funktion)
Describes material functions and properties.
Examples
kratzfest
wasserdicht
trocknet schnell
schnelltrocknend
atmungsaktiv
100% UV-Schutz
pflegeleicht
bügelleicht
körperformendGroup (gruppe)
Denotes an identifier for items that directly belong together. You can also add a relation via the related items property.
For example, bikini top "Aloha" and bikini bottom "Aloha" make the product 4242. Construction jacket "Ernie" and construction trousers "Bert" make the product group E&B.
A group can also consist of more than two items, e.g. mix & match group Hawaii consists of three bikini tops and two bikini bottoms.
Examples
12345
E&B
Hawaii
Gruppe-9000Subcategory (kategorie2)
Subcategory used in the shop.
For example the category is "Damen - Blusen & Tuniken" and the subcategory is "Hemdblusen".
Examples
Regenhosen
HemdblusenExtra category (kategorie3)
Extra category used in the shop. Either another subcategory or a completely different category used for this item.
For example the category is "Damen - Blusen & Tuniken", the subcategory is "Hemdblusen" and the extra category is "Kurzarmblusen".
Another example: The category is "Men - Clothing - Jackets", the subcategory is "Jackets" and the extra category is "Leather Jackets".
Examples
Kurzarmblusen
Lederjacken
Parkas
Blousons
Freizeit-HemdenChildren's clothing (kiko)
Classification according to target groups specifically for children's ranges. Often used in the shop's navigation.
Examples
mädchen
jungen
baby
kleinkinderCollar shape (kragenform)
Especially for upper garments, the description of the collar or neckline.
Examples
Rollkragen
V-Ausschnitt
Blusenkragen
Haifischkragen
RundhalsausschnittMaterial (material)
Material composition of a product.
Examples
98% Baumwolle, 2% Elasthan
100% Nylon (Ripstop) mit Gore-Tex-Membran (PTFE)Pattern (muster)
Examples
uni
kariert
floral
einfarbig
gestreift
Blumenmuster
einfarbig-strukturiertShort name (name2)
Often used as a short name in list views - e.g. Freizeit-Hemd or for search engine optimization.
Examples
Regenhose
BluseMiscellaneous (sonstiges)
Additional item information that cannot be assigned to a specific attribute.
Examples
abgenähte Taschen
Ripstop
Natürlich
BioUpper material (obermaterial)
Rudimentarily distinguishes the fabric. Essential material of the article.
Only fabrics with special optical properties are distinguished.
Examples
baumwoll-denim
velourlederoptik
Wildleder
Denim
Edelstahl
Gewebe
Strick
Jersey
Sweat
Crash
Boucle
GrobstrickFit (passform)
In relation to the body shape, is often used for shirts, jackets and suits.
Examples
modern fit
schmal
bequeme Weite
slim-fit
regular-fit
comfort-fit
körpernahSpecial article groups (rubrik)
Designates special article groups. Often used in the shop as a search filter or in the navigation.
Examples
Große Größen
Schwangerschaftsmode
Umstandsmode
Stillmode
ÜbergrößenSeason (saison)
Describes to which season or seasonal collection the item belongs.
Examples
Winter
Sommer
Winter 17
Sommer 2018
HW18/19Cut (schnitt)
In reference to the form of the article. Is often used for shirts, trousers and shoes.
Examples
Bootcut
gerades Bein
Oversized
spitzer Schuh
knielang
7/8Series (serie)
Series are used to identify article families or special editions.
Examples
Mountain
Mountain Professional
Expert LineSport type (sportart)
Sports in which the article is used.
Examples
Golf
Bergsteigen
Radfahren
BikeStyle (stil)
Style of the article.
Examples
Business
Casual
Ethno
RetroExact model (typ)
The exact model designation describes the product type. For example "Desertboot" instead of "Boot" or "Rain trousers" instead of "Trousers".
Examples
Desertboot
Regenhose
HemdbluseClosure (verschluss)
Describes closure types of an item.
Examples
Knöpfe
geknöpft
Reißverschluss
Druckknöpfe
Klettverschluss
Haken&ÖseWashing (waschung)
Optical effect of the material, mostly used for denim.
Examples
used
destroyed
bleached
vintage
stone washedLast updated
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